Friday, July 30, 2021

Olympics Ratings Slump Forces NBC to Haggle With Advertisers

Since the opening ceremony of the Olympics last week, NBC has been busy negotiating with anxious advertisers, offering ways to make up for the ...
http://dlvr.it/S4lZrZ

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Deloitte finds 47% Aussies willing to view advertising for discounted SVOD subscriptions - Mumbrella

In addition, Deloitte noted that “advertisers must not forget the power of ad-avoidance in driving audiences towards lucrative subscription ...